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» The Ultimate Guide to Sports Marketing

The Ultimate Guide to Sports Marketing



Stedman Graham, Lisa Neirotti, Joe Goldblatt, "The Ultimate Guide to Sports Marketing"
Publisher: McGraw-Hill | 2025-03-21 | 337 Pages | ISBN: 0071361243 | PDF | 2,2 MB

Sports marketing is heralded as one of the most prestigious, exciting, and popular fields in contemporary marketing. The number of related programs in colleges and universities has exploded, and companies tied with sports marketing handle thousands of avid career hopefuls each year. is the first book to go behind the scenes and outline a strategic, integrated approach to effective and innovative sports marketing.
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Tags: The, Ultimate, Guide, Sports, Marketing, Ultimate, Guide, to, Sports, Marketing

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